Consulting

Running a Physiotherapy or allied health business has changed dramatically over the last decade, but in some ways, it has stayed the same.

Patients still get injured and require preventative treatment and advice as they always have. The way we communicate with clients has changed dramatically from patient management systems and social media to AI which can be overwhelming.  The business financials remain similar to previous years, but cost and compliance increases have exploded leading to many practitioners leaving the industry unnecessarily. It's a shame when the effort to become a member of the allied health sector is arduous and expensive. Practitioners aren't trained in business management, human resources, marketing, financial management, and all the other skills required to be successful in the modern industry. 

These changes have resulted in many long term clinicians leaving the industry without securing a proper exit or financial retirement windfall. Young practice owners fail to establish a strong enough financial base to survive the inevitable ups and downs of business. Leading to early reductions in 

But it doesn't have to be that way. With the right structure and advice, many businesses can survive and thrive. As outlined in my book, The Health Practitioners Journey, there are four-stage career plan that takes a health practitioner from graduation through to financial and personal success. It provides practical strategies along this journey to build your patient list, own your patient list, lead your patient list, and sell your patient list. It details the steps you need to take to gain clinical excellence and commercial success and how, once this is established, you are able to maximise and then leverage the equity this has created. All the while, harvesting the knowledge you need to fulfil your career and personal potential. It is the perfect companion for every health practitioner no matter where you are along your career journey.

If your business needs some assistance from a business perspective reach out and apply for coaching. As I have very limited availability, I will assist where I am able with either my single coaching sessions or my yearly subscriptions.